Staring into the camera, Zach Choi loudly munches, slurps, chews and sucks his way through several kilos of wagyu steak and a vat of cheese fondue. The 33-year-old’s video clip lasts around just 10 ...

Shhhhh! Come closer. A little bit closer. There you go. That's better. There's a growing food trend we want to tell you about, but it's being done in hushed whispers by video bloggers known as ...