In 2014, Amazon AMZN.O introduced its first smartphone, hoping to take on Apple and Samsung. Instead, the Fire Phone - overseen directly by founder Jeff Bezos - was scrapped in barely over a year, one ...
When Reuters reported Friday that Amazon is working on a new smartphone, the reflexive reaction was obvious: Didn’t they already try this? And didn’t it go spectacularly badly? Yes, on both counts.
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