Head over to our on-demand library to view sessions from VB Transform 2023. Register Here Customer data is like digital oil — it fuels better business decisions and helps companies thrive. But making ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Chad Engelgau Chances are ...

This is Part 2 of a two-part series. You can check out Part 1, Navigating the Martech Maze: How CDPs Optimize Customer Engagement & Simplify the Complex, on our site. As a wise person once said, “Pick ...

SAN FRANCISCO, June 10, 2021 /PRNewswire/ -- RudderStack, the customer data platform (CDP) for developers, announced today that it has raised $21 million in Series A funding led by Kleiner Perkins.

Look at your marketing stack. That sprawling collection of tools tells a story of ambition, necessity and maybe a little FOMO ...

It’s not a question of whether you need a customer data management solution, but which one/s you will need for your particular applications and use cases. It’s not a question of whether you need a ...

SAN FRANCISCO--(BUSINESS WIRE)--RudderStack today announced that it has been recognized as a leader in the Modern Marketing Data Stack 2023: How Data-Forward Marketers Are Redefining Strategies to ...

PORTLAND, Ore.--(BUSINESS WIRE)--Lytics, the real-time CDP, announced new packaging and pricing for its customer data platform (CDP) solution. The announcement allows organizations to choose the ...

There were more than 7,000 different marketing technology (martech) solutions on the market last year. With 80% of consumers reporting that they are more likely to complete a purchase from brands that ...

RudderStack enables joint customers to build leading solutions on Snowflake's AI Data Cloud that help turn customer data into competitive advantage. The third annual edition of Snowflake's Modern ...