GK Cheer, a brand of Reading-based Elite Sportswear LP, has merged with San Diego-based Victory Team Apparel, a distributor of sideline cheerleading gear. Victory Team Apparel will complement Elite’s ...

MANVEL, TX (KTRK) -- A Manvel football and cheerleading squad says they paid thousands of dollars to a Deer Park business for team gear and have gotten very little. The Manvel Jaguars is part of the ...

Nfinity's cheer backpack collection includes the stylish sparkle backpacks, which come with a sparkling exterior, padded straps, and several compartments that enable athletes to organize and transport ...

The Supreme Court on Halloween appeared reluctant to rule that an apparel company can copyright stripes on cheerleading uniforms. {mosads}The case centers on the registered copyrights Varsity Brands ...