Customer churn remains a huge issue for telcos, but AI could be the key to changing that. Or, it could fail to live up to its ...

Understanding customer churn is critical to sustaining a healthy business. Knowing how and why customers leave and what can be done to win them back underpins efforts to target new markets and product ...

Churn is more than outright defection; it can also include silent attrition, where customers remain nominally active but reduce engagement, spending, or product adoption. High churn rates erode ...

“If your retention is poor, then nothing else matters.” This statement by Brian Balfour should be front and center in the management discussions of every subscription-based business. Recurring revenue ...

Critical metric. Churn isn't just a number — it's a telltale heart of customer satisfaction and business health. Revenue driver. Tackling churn goes beyond fixing leaks. It's about nurturing a fertile ...