Generative AI now beats the average person on certain creativity tests. The implication for creative work feels immediate.

Generative AI can support creativity—but only if you use it strategically. Simply giving people access to AI tools doesn’t guarantee better ideas. What matters is how thoughtfully they engage with the ...

Generative AI is bound to shrink the labor market for creatives, according to this task-technology fit analysis, by making ...

Adobe redefines the creative process with AI for every creator, delivering AI-powered innovations across Adobe Firefly, Adobe Creative Cloud, Adobe Express and Adobe GenStudio that transform ideation, ...

Canva unveiled its Creative Operating System on Thursday. It includes a video editing tool, an email generator, and more. The company also launched a new Business subscription tier. Canva wants to be ...

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Meta unveiled a suite of new generative AI features designed to boost performance and streamline creative workflows. Driving the news. Meta is expanding its Advantage+ suite with several AI-powered ...

When AI first came into our lives, it did so with a bang, not a whisper. In every creative field—from design to filmmaking to music—we were told AI could do what we do, only faster, cheaper and, often ...

Part of the seemingly limitless potential of artificial intelligence is taking skills that were once restricted to a small group of professionals and extending the opportunity to the masses. Take ...