Many business owners wonder: Is it really necessary to renew? The issue is real. If your Doing Business As (DBA) name lapses, the legal protection of your trade name might vanish. This happens in many ...

Creating a fictitious name for your business can be a good tool for advertising your products and services. Your DBA, or "doing business as" name, creates a brand that customers can readily identify, ...

A DBA simply stands for "doing business as," and you'll file a DBA when you want to conduct business under a name of your choosing. DBAs provide flexibility for both sole proprietors and larger ...

Doing business under a legally recognized business name is an important matter for small-business owners. Operating a business under a false or improper name can lead to government fines, owner ...

For nearly a decade, Toni Matthews-El has published business topics ranging from cloud communication software to best steps for establishing your own LLC. In addition to Forbes Advisor, she's ...

Many business owners wonder: Is it really necessary to renew? The issue is real. If your Doing Business As (DBA) name lapses, the legal protection of your trade name might ...

TRAVERSE CITY — The number of new businesses in Grand Traverse County rebounded in 2021. That almost had to be the case because 2020 numbers were severely affected by the pandemic. An assumed name ...