De Beers Group said Thursday that it plans to close Lightbox, its lab-grown diamond jewelry brand, saying that the closure reinforces its “commitment to natural diamonds in the jewelry sector.” As ...

They said they'd never do it, but De Beers has started selling lab-grown diamonds through a subsidiary called Lightbox Jewelry. And it's hilarious to watch how they're both selling and disparaging ...

Diamond giant De Beers slashed the price of its lab-grown rocks by nearly 40%, citing their plummeting wholesale prices, the London-based company said Friday. The man-made gems, which have gained in ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. De Beers launched its largest diamond campaign in a decade, ...

LONDON (Reuters) - Since De Beers abandoned its decades-old policy of refusing to sell lab-grown diamonds as jewelery, the price gap between man-made stones and natural gems has widened - and the ...

Want to buy a lab-grown diamond? The world's biggest diamond mining company is betting lower prices will lure U.S. shoppers to man-made stones. De Beers Group is launching a new company and U.S.