“We are excited to partner with M·A·C Cosmetics and SoPost to pair virtual product discovery with physical product sampling for a new-age experiential product discovery journey,” shares Perfect Corp.

Cosmetics retailers, like Ulta Beauty and beauty brands including L'Oreal and Estee Lauder, have created virtual sampling tools for customers to try on products for lips and eyes and hair. Ulta's ...

Wisconsin Cheese is a brand that goes big when it activates at SXSW. Real big. In its first year at the festival, it built the world’s largest cheese board, spanning 70 feet and featuring more than ...

Like most everyone else, Jay Buchsbaum misses events, gathering with family and friends. That includes the Passover Seder, which for his family will include a much smaller group this year. Wine is an ...

The pioneers of virtual 3D material sampling just secured $2M in seed funding to disrupt legacy models of visual discovery and product curation with an AI-native workflow called Design Stream.