Dudi Ben Simon transforms the ordinary into the extraordinary, blending reality with illusion in playful, thought-provoking ways.

Bowerbirds create stages that make them look bigger to potential partners. Fish and butterflies can flash what looks like a large, staring eye to intimidate predators or deflect attacks. Male peacock ...

Most people use the terms “optical illusion” and “visual illusion” interchangeably, much like “fluid” and “liquid” or “sofa” and “couch” are synonyms. At first glance, this might be seemingly pedantic ...

Optical illusions occur naturally in different habitats and conditions across the world. Cloud formations can sometimes make it seem like there's an ocean or a UFO in the sky. Whether it is salt flats ...

In this edition, we’ve gathered 25 optical illusions that are truly mind-bending, designed to challenge your IQ. These aren’t just ordinary images; each one hides secrets and subtle details that most ...

Allen Institute researcher Jerome Lecoq points to one of the diagrams that was used in a study focusing on how the brain interprets optical illusions. (Allen Institute Photo / Erik Dinnel) Our brains ...

Every illusion has a backstage crew. New research shows the brain’s own “puppet strings”—special neurons that quietly tug our perception—help us see edges and shapes that don’t actually exist. When ...

Sydney has gone topsy-turvy with the Australian debut of Museum of Illusions. The interactive experience has close to 70 ...

Our visual system is constantly making assumptions about what we see. In one of my first psychology courses in college, our professor used an effect from Disney's classic Haunted Mansion attraction to ...

A new attraction on the Third Street Promenade is turning heads — and perspectives — as the Museum of Illusions officially opens its doors in Santa Monica. The immersive space spans 12,000 square feet ...

Add Yahoo as a preferred source to see more of our stories on Google. Researchers are finding that many of them do experience these perceptual quirks, though not always in the same way. "Illusions ...

Everyone loves an optical illusion — even if they leave us completely stumped — and they're all around us in the natural world. From an underwater waterfall in the Indian Ocean to a surrealist scene ...