Forbes contributors publish independent expert analyses and insights. I write about digital marketing, data and privacy concerns. Any great story means visualization and detail. It takes the small ...

Planning and executing an excellent SEO strategy is critical for any digital marketing campaign. However, the effort requires data to tell the story in a way that resonates with our clients. But ...

Embedding analytics in applications is a smart way to expose insights and decision-making capabilities directly in employee workflow and customer-facing apps. Today, many organizations are developing ...

Data visualizations can significantly affect how people understand and interpret data. But data visualizations can be biased and exclusionary, perpetuating inequity and harmful stereotypes.

Testing applications is a maturing discipline with tools that help quality assurance teams develop and automate functional tests, run load and performance tests, perform static code analysis, wrap ...